Ever since we can remember we have been inspired and blessed by Lord Krishna in some shape or form. From our childhood days of waking up in the early morning, putting on fresh clothes to perform ‘Seva’ and the joys of bhajans at our Home Mandir, till now – with the aim of instilling the same values and traditions we had to the youth of today through the medium of what they know best – soft toys.

My wife and I came up with the name ‘Krishna My Friend’ just over five years ago after our marriage ceremony in India. The name was motivated by our devotion for Lord Krishna and driven by our passion to extend our devotion and joys of our culture to the new and next generation. We wanted our name to be relatable to every child and most importantly, for them to identify Krishna as their best friend from their very first steps.

Furthermore, our son’s name, Paarth, is inspired from the ancient Hindu epic of Mahabharata. Paarth, also known as Arjun, is best renowned to be Krishna’s best friend, coincidentally our business name is ‘Krishna My Friend’, a lucky quirk or sheer destiny – we’ll leave that for you to work out.

We are extremely delighted and excited to share our journey with you and spread the joys of Natkhat Lord Krishna.

Jai Shree Krishna

Paras, Alpa and Paarth.